In this enlightening episode of the M3 Podcast, I welcome Mike Crowson, creator of AR Funnels and host of the Biggest Takeaway podcast. Mike shares invaluable insights into the world of online sales and marketing, particularly for fitness and entrepreneurial spaces. He emphasizes the importance of trust and messaging in sales, elaborates on the evolving landscape of online fitness coaching pre-and post-2020, and highlights the necessity of automations for scaling businesses. Mike also shares strategies for generating leads, effective content creation, and maintaining customer engagement through automated systems. Additionally, he reveals personal anecdotes and experiences from his journey as a fitness coach, entrepreneur, and his recent reconnection with faith, offering a holistic view on balancing personal growth and business success.

HIGHLIGHTS

02:02 Mike's Sales Philosophy

03:22 Impact of Trust in Sales

03:45 Sales Evolution Pre and Post 2020

04:18 Challenges in Fitness Sales

07:37 Importance of Follow-Up in Sales

10:56 Mike's Coaching Journey

13:12 E-Commerce vs. Coaching Sales

17:52 Effective Lead Generation Strategies

29:06 Content Creation and Marketing Tips

36:47 Understanding Your Ideal Client

37:58 The Misconception of Social Media Metrics

39:47 Engaging with Your Audience

41:14 Creating Effective Content

46:18 Generating Leads and Automating Processes

51:08 The Importance of Consistency and Authenticity

56:39 Personal Reflections and Podcast Insights

01:01:30 Faith, Worry, and Business

01:08:35 Conclusion and Contact Information

Connect with Mike Crowson
Instagram: @mike_crowson
Website: arfunnel.io

Connect with Breanna Danielle:
Instagram: @iambreannadanielle @TheM3Method
Website: www.breannadanielle.co
Other Resources: linktr.ee/BreannaDanielle