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Episode 25: How Ads Impact Retention in Hypercasual Games

Episode 25: How Ads Impact Retention in Hypercasual Games

Update: 2021-02-03

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Description

Hypercasual games have always had challenges when it comes to retention. The business model is slowly changing because of that limitation, and we chat about how hypercasual will change on a design level AND monetisation level to beat that challenge. Will either of those changes hypercharge the genre's revenue?

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Episode 25: How Ads Impact Retention in Hypercasual Games

Episode 25: How Ads Impact Retention in Hypercasual Games

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Episode 25: How Ads Impact Retention in Hypercasual Games

Episode 25: How Ads Impact Retention in Hypercasual Games

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