Episode 30: Why game devs should care about In-Play x IAS
Update: 2021-05-19
Description
A very exciting episode this week where Sam and Ian discuss Admix's new partnership with a global leader in ad verification: Integral Ad Sciences, or IAS.
"Ad verification?" you might be asking. "That sounds complicated, and something that I as a game developer just don't need to care about." Usually, you might be right. But with In-Play leading the way in ad verification in non-intrusive ad formats in games, you could be set to boost your revenue, brand interest in your games, and help to establish gaming as the next titan-sized media channel that it's already on the path to be.
You should listen to this one.
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