Episode 281 - Mum, I got this!
Update: 2025-05-19
Description
In today's episode, Esther and Melanie discuss why leaving your marketing in the hands of the youngest person in the room isn't usually a good idea. They discuss how, even though Gen Z and beyond have grown up with all things web, social media and digital marketing doesn't mean they know what to do with it.
What's been the experience within your business? Have you been schooled by your younger team or family members on how to run your business online or do you leave it to the more experienced members?
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