Eventbrite VP, Global Head of Product and Customer Marketing, Jameelah Calhoun on Establishing Product Marketing
Description
Questions covered in this episode:
2:02 Opening Question (Can you share a time when you failed at something and learned?)
5:02 What is your role like as a VP, Global Head of Product and Customer Marketing at Eventbrite?
10:42 Could you maybe share a little bit about how you go from conception to launch of a product?
17:51 How would you say that for a new product for which you are trying to establish product market fit dippers then adding new features to a new product?
20:30 Do you see that customer insights is the same within the new product or the feature enhancement?
25:38 What does your product marketing team org structure look like?
29:07 How do you make a 30, 60, 90 day plan to be the most effective with product marketing?
34:52 How do you distinguish different launch tiers?
40:32 Rapid Fire
Want more insights from Jameelah? Check out her Sharebird Profile.
Looking to connect? You can find Jameelah here on LinkedIn.
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