DiscoverRanch It Up Radio Show & PodcastFeeder Cattle Marketing: What Buyers Are Asking For
Feeder Cattle Marketing:  What Buyers Are Asking For

Feeder Cattle Marketing: What Buyers Are Asking For

Update: 2025-09-21
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It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as they go through everything about maximizing your potential feeder cattle profits from genetics to herd health, to calf uniformity to buyer relations.  Plus market reports and where to find your next show steer Or heifer and a whole lot more on this all new episode of The Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.


Feeder Cattle Buyers Paying Premiums For Properly Vaccinated Calves Through PrimeVAC by Merck Animal Health

PrimeVAC preconditioning programs by Merck Animal Health offer a comprehensive mix of proven products and protocols that boost calf health, performance and marketability. Veterinarian-approved PrimeVAC certifications help build credibility and provide value-added premiums for your calves on sale day. With different options available, select the PrimeVAC program that works best for your operation’s goals.


PrimeVAC focuses on three essential areas of protection:



  • Respiratory viruses and bacteria

  • Clostridial disease

  • Internal parasites


PrimeVAC also includes elective implant options.


PrimeVAC Certified Calves On The VAC45 Protocol Added $48.39 More Per Head, Compared To Those Of VAC24


Featured Experts in the Cattle Industry

Tim Parks, DVM – Merck Animal Health


https://www.merck-animal-health-usa.com/


Follow on Facebook: @MerckAnimalHealth


Mark Vanzee – Livestock, Equine, & Auction Time Expert

https://www.auctiontime.com/

https://www.livestockmarket.com/

https://www.equinemarket.com/

Follow on Facebook: @LivestockMkt | @EquineMkt | @AuctionTime

Kirk Donsbach – Financial Analyst at StoneX

https://www.stonex.com/

Follow on Facebook: @StoneXGroupInc

Shaye Wanner – Host of Casual Cattle Conversation

https://www.casualcattleconversations.com/

Follow on Facebook: @cattleconvos


Contact Us with Questions or Concerns

Have questions or feedback? Feel free to reach out via:



Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.


Discover the Heart of Rural America with Tigger & BEC

Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.


Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.


https://tiggerandbec.com/


Industry References, Partners and Resources

For additional information on industry trends, products, and services, check out these trusted resources:


Allied Genetic Resources: https://alliedgeneticresources.com/


American Gelbvieh Association: https://gelbvieh.org/


Axiota Animal Health: https://axiota.com/multimin-campaign-landing-page/


Imogene Ingredients: https://www.imogeneingredients.com/


Jorgensen Land & Cattle: https://jorgensenfarms.com/


Medora Boot: https://medoraboot.com/


RFD-TV: https://www.rfdtv.com/


Rural Radio Network: https://www.ruralradio147.com/


Superior Livestock Auctions: https://superiorlivestock.com/


Transova Genetics: https://transova.com/


Westway Feed Products: https://westwayfeed.com/


Wrangler: https://www.wrangler.com/


Wulf Cattle: https://www.wulfcattle.com/

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Feeder Cattle Marketing:  What Buyers Are Asking For

Feeder Cattle Marketing: What Buyers Are Asking For

Jeff ”Tigger” Erhardt & Rebecca ”BEC” Wanner, Tigger & BEC