DiscoverScaling Your Healthy Food ProductFounder Spotlight: From Habit to Healtea: How One Question Sparked a National Brand
Founder Spotlight: From Habit to Healtea: How One Question Sparked a National Brand

Founder Spotlight: From Habit to Healtea: How One Question Sparked a National Brand

Update: 2025-08-02
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How do we replace a bad habit with a good one?

That single question drove Leila to create Healtea — a refreshing, functional tea brand she co-founded with Francesco.

What started as an idea during a car ride became a shelf-stable, better-for-you beverage stocked in 1,500 stores across Canada.

In this week’s Founder Spotlight episode of Scaling Your Healthy Food Product, I sit down with Leila to unpack their journey — from bootstrapping beginnings to national growth.

💡 What we covered:
– Turning values into a brand mission
– Navigating early challenges in formulation
– Going shelf-stable without compromising quality
– Finding the right co-manufacturer
– Lessons learned while scaling fast

If you're building a food or beverage brand, this episode will spark fresh ideas and give you a look behind the scenes of scaling a health-focused product.

Subscribe to the podcast so you don't miss all upcoming tips and visit

https://camaresearch.com/resources to Download resources to help you as you grow your better-for-you food brand.

 

 

 

 

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Founder Spotlight: From Habit to Healtea: How One Question Sparked a National Brand

Founder Spotlight: From Habit to Healtea: How One Question Sparked a National Brand

Jacinta Kemboi