What really happens behind the scenes when building a business?

In this episode of The Founder Files, we bring you a powerful montage of founders sharing raw, unfiltered stories about the highs and lows of entrepreneurship. From scaling companies to massive success, to hitting breaking points and redefining their purpose, these conversations reveal the real human side of building something from nothing. Through moments of vulnerability, resilience, and growth, these founders open up about the challenges that shaped them; from navigating burnout and personal sacrifice, to making bold hires and facing unexpected threats to their businesses.

We dive into:

• Founder psychology and mindset shifts

• The emotional toll and mental health impact of entrepreneurship

• Discovering purpose beyond the corporate ladder

• Strategic growth and high-stakes hiring

• Overcoming operational crises and external threats

This episode is a masterclass in resilience, self-awareness, and the pursuit of meaningful success.

---------- Book a curiosity call with Cameron: https://www.metavolve.co/curiosity-callThis episode is brought to you by Metavolve.Metavolve is a team of focused experts committed to helping entrepreneurs like you scale their businesses successfully. Reach out to our team to learn more: https://metavolve.co/----------

Unlock Your Scale-Ready Score: https://roadmap.metavolve.co/To support The Founder Files:🔔 Subscribe and turn post notifications on⭐ Leave a comment to let us know your thoughts💭 Share your thoughts on Linkedin and tag Cameron Coutts🔗 Connect with Cameron:Instagram: https://www.instagram.com/thefounderfilespodcast/LinkedIn: https://www.linkedin.com/in/cameron-metavolve/----------

00:00 Introduction

03:13 Paul Cool, Silvertree Brands

12:17 Claude Hanan & Luke Jedeikin, Superbalist

32:31 Matt Putman, iKhokha

47:54 Ad

49:04 Tracey Chambers, Taking Care of Business

01:02:38 Katlego Maphai, Yoco

01:10:38 Jessica Boonstra, Yebo Fresh