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Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.

Follow optYOUmize Podcast with Brett Ingram:

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Summary

Brett Ingram interviews Roy Ossing, a seasoned entrepreneur who shares his journey from a systems analyst to leading a billion-dollar internet company. The conversation delves into the importance of differentiation in business, the challenges of accidental success, and the significance of customer retention. Roy emphasizes that being unique and understanding customer cravings are essential for success. He also discusses audacious business practices, hiring for passion, and the need for a strategic approach to entrepreneurship.

Visit https://bedifferentorbedead.com to learn more about his work and to join him in the BE DiFFERENT or be dead conversation.

Chapters

00:00 Introduction to Roy Ossing and His Journey

02:53 The Importance of Differentiation in Business

05:52 Understanding Customer Cravings

08:44 The Role of Strategy in Entrepreneurship

11:24 The Challenge of Copycat Entrepreneurs

14:11 Scaling Your Business Effectively

17:04 Audacious Approaches to Business Success

19:50 Hiring for Passion and Customer Connection

22:58 Final Thoughts on Differentiation and Success

#differentiation #businessstrategy #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

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