Get the money in first, with Blaire Palmer
Description
On today’s show it’s all about getting the money in.
There are lots of things to keep yourself busy when you run a business and many of them are important. But unless you set aside time to do the activities that get the money in you’re going to find yourself back in a 9-5 job.
I learnt these lessons the hard way, by nearly going out of business because I was spending my time doing what I enjoyed most and not making sales, closing and keeping prospective clients moving through the funnel.
You can get the money in and still be authentic, still put customers at the heart of what you do and focus on adding value so it’s nothing to be afraid of. But there’s really nothing more important.
I talk about:
- The importance of invoicing
- Closing sales that are forever open
- Thinking about where new business is coming from
- Keeping money in the business
- Considering the return on investment of any spending
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