Are you putting off building your website? Is it half done? Have you done it but you’re not happy with it?

Today’s show is here at the rescue!

I’m talking to Matthew Eldridge, Owner and Head Geek at Melt Creative Ltd and this episode is Websites 101!

I don’t want you to have any excuses to stall on your website, so in this interview we go back to basics.

We talk about:

• What a website is actually for?


• Email lists


• Lead magnets


• Keywords, phrases, meta data and a lot more techy language


• Blogs

And much, much more.

If you’re feeling overwhelmed by how much there is to do to get started with your new venture and leave your current working situation don’t forget to download the Escape The Rat Race Checklist which shows you exactly what you have to do in order to make that dream a reality.

Stay in touch with us on Facebook, Twitter, the Corporate Escapees Facebook Group and of course, the website.

Don't forget to download Matt’s free Content Framework Guide, check out his website and see how he does it all at and the blog, which he calls The Knowledge Centre. has lots of useful content. You can also follow Matt on Twitter.

Please remember to leave a review for this show on iTunes as it helps people find us and take a Brilliant Gamble of their own!