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Girl Math: Inside the psychology of payments

Girl Math: Inside the psychology of payments

Update: 2024-06-13
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Sophia Goldberg, CEO and co-founder of Ansa and author of "The Field Guide to Global Payments," views Girl Math as a joyful expression. Sophia explores the social media trend with Mary and shares her view on why it matters to all brands. They also discuss what’s broken with gift cards and opine on reward programs that resonate with people.

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Girl Math: Inside the psychology of payments

Girl Math: Inside the psychology of payments

Mary Wisniewski / Sophia Goldberg