#HotelTechClinic - Conversational Marketing, reservation bots
Description
In this episode we discuss the move to conversational marketing and how the industry can adapt to new consumer engagement trends by utilising messaging and social media apps as part of the booking journey. Rodrigo Texeira, CEO of AskSuite, gives us the insight of the role of an intelligent reservation agent chatbot to secure and process bookings and capture every interest. In this conversation we talk about the initial customer journey and why automation is so important today, and understand and expected from travellers.
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