Industry run down - 01 Feb 2021: Localisation
Description
Ryan Haynes and Samantha Marsh look at current trends, the rise of hyper-localisation and what businesses can do to ensure they remain afloat.
The start of 2021 has been an interesting time for the travel industry. While some companies, such as big international tour operators, are reporting losses, down turns and a struggle to drive new bookings for 2021; UK hotels, self-catering companies and holiday parks are experiencing the opposite - in that business for them is booming!
We look at the data coming from Google and Airbnb and what these means for the industry for 2021. Read the source stories and a summary on our blog
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