DiscoverBuilding BrandsHow Establishing Voice & Tone Can Power Brand Loyalty
How Establishing Voice & Tone Can Power Brand Loyalty

How Establishing Voice & Tone Can Power Brand Loyalty

Update: 2021-04-27
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Tess Felton, Associate Creative Director at Luminus talks about how building a brand persona and injecting a specific personality, voice, and tone into a company’s marketing communications strategy can help establish trust, lead to sales, and build customer loyalty.


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How Establishing Voice & Tone Can Power Brand Loyalty

How Establishing Voice & Tone Can Power Brand Loyalty

Tess Felton