How reward communications can form part of your employer brand
Update: 2021-12-28
Description
We know how important it is to build a successful employer brand. There are lots of different elements that need to come together to formulate a strong EVP (Employee Value Proposition) and one of these is reward communications.
In this episode of The Big Bright Podcast, we chat with Becky Hewson-Haworth on this particular aspect of building a strong employer brand. We chat about the importance of reward communications and how you can incorporate traditional marketing storytelling into your comms, forming a larger part of your employer branding strategy.
Listen in to discover:
- What are reward communications?
- Why are reward communications so important?
- How does reward communications fit into your employer brand strategy?
- How can you measure success and ROI in reward communications?
- How to ditch the jargon and make your reward comms accessible for all
Interviewer: Amy Burchill
Guest speaker: Becky Hewson-Haworth from Clarion Call Communications
Podcast produced by Let’s Talk Video Production:
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