How this water brand uses gamified WeChat ads

Update: 2022-08-12

Description

Vincent Pueraro and Ivan Wang analyze how a 30 year old Chinese water brand is trying to refresh their brand using a gamified WeChat ad. The guys discuss how their effective conversion funnel is hurt by expensive but lacking creative.

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How this water brand uses gamified WeChat ads

#box-pro-ellipsis-176464897243639{-webkit-line-clamp:2;}How this water brand uses gamified WeChat ads

How this water brand uses gamified WeChat ads

How this water brand uses gamified WeChat ads