How to Build Links in Local Markets in the U.S.
Description
In this episode of the BuzzStream podcast, Vince Nero chats with Chris Brencans, CEO of On The Map, to discuss the intricacies of local SEO and link building.
Chris shares his insights on the rising importance of digital PR, the impact of SEO algorithm changes on local search, and the significance of building authoritative links in regional markets.
⏰ Timestamps
00:00 Intro
00:50 Introduction to Local Search and Digital PR
01:48 Impact of SEO Algorithm Changes on Local Search
03:44 The Role of Links in Local SEO
08:09 Strategies for Building Links in Local Markets
09:25 Data-Driven Campaigns and Digital PR Success Stories
11:36 Reactive PR and Expert Commentary
13:48 Connecting Trends to Local Businesses
18:47 Building Journalist Relationships and Pitching Effectively
21:46 Leveraging Daylight Savings for PR
22:37 The Role of Directories in Local SEO
23:17 Community Outreach and Local Events
27:42 Sponsorships and Charity Drives
28:21 Cost and Strategy of Sponsorships
31:15 SEO Tips for Small Local Businesses
31:48 The Importance of Google Business Profile
36:04 Challenges of Pitching to Local News
40:54 SEO as Brand Building
42:10 Conclusion and Final Thoughts
💻 Check out the full post: https://www.buzzstream.com/blog/local-link-building-podcast/
🤝 Our website: https://www.buzzstream.com
🌎 Follow us on X / @buzzstream
✉️ Subscribe to the newsletter: https://www.buzzstream.com/newsletter/