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Florian André is the founder of P2S Management Consulting, a boutique firm specialized in helping B2B hardware manufacturers move from selling equipment to selling outcomes through subscriptions, Product-as-a-Service and XaaS models.

His work runs from boardroom strategy to the gritty details of pricing, contracts, operating model design, and sales enablement. What makes Florian interesting for consulting firm owners is that he doesn’t just advise on servitisation, he builds and runs it himself. He co-founded Loopz.Bike, a kids’ bike subscription business, and invests in new ventures through NXT Investment Club, which keeps him close to the realities of churn, financing, and operations in subscription businesses.

He also hosts The Products to Services Podcast, where he interviews operators who’ve scaled As-a-Service models in the real world. The combination of boutique consulting, entrepreneurial experience, and niche focus on subscriptions gives a useful lens for any consultant who wants to narrow their positioning, productize their expertise, and move into higher-value, implementation-heavy work.

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Proposed Interview Structure:

1. Florian, what first pulled you into subscriptions and Product-as-a-Service for manufacturers, and how did that journey turn into founding P2S Management Consulting as your own firm?

2. When a B2B hardware company hires P2S today, what specific business problem are they really asking you to solve, and how do you personally define that problem when you talk to CEOs and heads of service?

3. Who are your ideal clients for P2S right now, and inside those organizations, who actually champions and signs off on a subscription or As-a-Service transformation for you?

4. How do most of your clients find P2S today, and which marketing bets you’ve made, LinkedIn content, speaking, publications, partnerships, your niche positioning, have clearly worked for you as a consulting founder? Current Aquisition Channels: Referral, Content, Google Ads, Webinars, Podcast, Speaking engagements,Cold outreach Sub Question: You recently launched The Products to Services Podcast. How are you using the podcast to open doors, deepen relationships, and position P2S, and what’s your honest take on podcasting as a marketing tool for consulting and coaching businesses?

5. For a typical P2S engagement, from the very first conversation to a signed contract, what does your sales process actually look like?

6. Once a client is on board with P2S, what do you deliberately do to keep them coming back, how do you structure delivery, communication, and quick wins so that projects turn into long-term relationships and repeat work for the firm?

7. As the founder of a specialist consulting firm in a fast-evolving niche, where do you currently feel most ‘stuck’ or challenged in your own business?

8. Looking ahead a few years, where do you see the biggest opportunities for P2S and for your own work as a consultant in subscriptions and As-a-Service, and how are you deciding what to double down on versus what to consciously ignore?

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Know more about Florian André

Website Link: https://www.p2sconsulting.com/

Connect with Florian André on LinkedIn

LinkedIn link: https://www.linkedin.com/in/florian-andr%C3%A9/

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