How to Plan a Website (Without These 7 Costly Errors)
Update: 2025-10-10
Description
Takeaways
- Start with problems, not solutions.
- Define the objectives and outcomes clearly.
- Setting a realistic budget early is crucial.
- Involve decision makers early in the process.
- A strong brief is the cheapest way to de-risk a project.
- Vague features can lead to project failure.
- Understand your commitment during project phases.
- Budget transparency helps everyone self-qualify.
- Frame the problems, not the solutions.
- Manage decision makers and involve them early.
Chapters
- 00:00 Introduction and Lunch Conversations
- 02:18 Project Management and Vendor Sourcing
- 05:27 Scoping and Briefing for Digital Projects
- 08:12 The Importance of Clear Objectives
- 11:11 Understanding Audience Priorities
- 14:07 Budgeting for Digital Projects
- 17:03 Defining Features and Requirements
- 20:08 Stakeholder Involvement in Projects
- 22:54 Recap and Key Takeaways
Links
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