In this episode of the Shocking Profit Podcast, host Tim Van Mieghem welcomes Lee Brumbaugh, CEO of Sales Xceleration, for a dynamic discussion on why sales growth stalls and what leaders can do to reignite momentum. Lee draws from his experience guiding small and mid-sized businesses to sustained growth, sharing actionable strategies to identify bottlenecks, getting the right people in the right seats, and building a sales process that scales.

Tim and Lee unpack the most common mistakes business owners make when trying to expand their sales. Lee breaks down essential sales roles like hunters, farmers, and SDRs, and explains how a laser-focused ideal customer profile can transform a scattered approach into targeted, profitable growth. Together, they dig into the importance of meaningful metrics, sales playbooks, and the role of founders in building scalable systems.

The episode also explores how AI is revolutionizing both sales and operations, offering concrete examples of how these tools can aid in decision-making, improve efficiency, and enhance customer value without losing the human touch.

If you're a CEO, founder, or sales leader seeking to cultivate a thriving sales pipeline, this conversation offers practical insights and fresh perspectives for driving growth in today’s competitive market. Tune in for advice you can put to work.

Learn more about Sales Xceleration

Thanks for joining us! For more information on this episode, including the reading recommendations mentioned, visit the show notes at shockingprofit.com

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Send us a life hack, business hack, or challenge us with a question at elwood@shockingprofit.com