Indie Biz Basics: Game Marketing & Community Building - Ep.2
Description
Join us in this second episode of The Business of Indie Game Development series:
🎯 The importance of marketing your indie game and how it's a mindset, not just a task
📈 We discuss the marketing funnel and its importance in understanding your audience's journey
💡 Explore how to build a strong marketing mindset, and why promoting your game early is vital
👥 Learn the benefits of community building, and how it can help hype your game, improve it through feedback, and establish a sense of legitimacy
🔎 Understand how to identify your game's target audience and why it's crucial for your game's success
📚 Discuss strategies for reaching out to influencers and streamers to boost your game's visibility
Join us as we demystify the world of indie game marketing, providing actionable insights to help you succeed in the business of game development.
Hosts:
Alex Ferrabetta @amferrabettaÂ
Susie Emery @susannahkemeryÂ
John Oestmann @john_oestmannÂ
Kosta Canatselis @kostacana
Join us on the Adelaide Game Developer Discord: https://bit.ly/AGDdiscord
Listen in, and let's level up our indie game marketing together 🚀🎮