Inside ElevenLabs GTM: Speed, culture, and growth
Update: 2025-10-30
Description
In this episode of The SaaS Revolution Show, recorded live at SaaStock Europe, Jonathan Chemouny (GTM Europe, ElevenLabs) and Alex Theuma (Founder & CEO, SaaStock) take you behind the scenes of one of the world’s fastest-growing AI startups.
You’ll hear how ElevenLabs builds go-to-market like a startup within a startup:
- Why moving fast is their key differentiator
- Their mindset and approach to experimentation and pipeline growth
- How removing “distractions” like job titles fosters team alignment
- Why assembling a high-performing team begins with the hiring process
- What’s working in their current GTM motion and how they use their own tech to drive it
- Jonathan’s personal AI stack and what’s next for ElevenLabs’ GTM engine
🔗 Guest Links:
LinkedIn – https://www.linkedin.com/in/chemouny
Website – https://elevenlabs.io/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)
You’ll hear how ElevenLabs builds go-to-market like a startup within a startup:
- Why moving fast is their key differentiator
- Their mindset and approach to experimentation and pipeline growth
- How removing “distractions” like job titles fosters team alignment
- Why assembling a high-performing team begins with the hiring process
- What’s working in their current GTM motion and how they use their own tech to drive it
- Jonathan’s personal AI stack and what’s next for ElevenLabs’ GTM engine
🔗 Guest Links:
LinkedIn – https://www.linkedin.com/in/chemouny
Website – https://elevenlabs.io/
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)
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