DiscoverSearch Engine Roundtable PodcastIt’s New 10/9: Google volatility, business insights, AI Mode and Google Ads
It’s New 10/9: Google volatility, business insights, AI Mode and Google Ads

It’s New 10/9: Google volatility, business insights, AI Mode and Google Ads

Update: 2025-10-09
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Today we covered new heated Google search ranking volatility.  Google Business Profiles has a new Insights feature.  Google is testing a more friendly AI Overview for recipes. Google AI Mode has more languages and regional support.  Campaign type was added to the Google Ads channel performance report.  Google Ads has a new missed growth opportunities report. 


0:00 - Introduction

0:43 - Google Search ranking volatility hits

1:48 - Google Business Profiles insights section

2:47 - Google AI Overviews recipes update

4:20 - Google AI Mode expands to more languages and regions

4:47 - Campaign type added to Google Ads channel performance reports

6:02 - Google Ads Missed Growth Opportunities report 

8:14 - Conclusion


A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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It’s New 10/9: Google volatility, business insights, AI Mode and Google Ads

It’s New 10/9: Google volatility, business insights, AI Mode and Google Ads

Barry Schwartz