It’s New 10/29: Google turbulence, ad tech ruling hurts and Merchant Center preferred audiences
Description
Today we covered the ongoing Google search ranking volatility. A judge ruled in favor of publishers over Google in the ad tech monopoly case. Google Merchant Center now lets some merchants and advertisers define an audience for a promotion.
0:00 - Introduction
1:09 - Google Search rankings volatility heated
1:52 - Google ad tech monopoly ruling doesn’t go Google’s way
4:51 - Google Merchant Center preferred audiences for promotions
6:55 - Conclusion
A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.
This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.
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