John Lewis Boosts Sales with Food and Experiences
Update: 2025-12-10
Description
John Lewis is revamping its stores with new eateries and fresh cafe designs, aiming to attract more shoppers for full-day experiences. This strategy has shown success, with hospitality sales up by nearly 10% this year. The company has opened new food spots, including a Japanese cafe and a cookery school with Jamie Oliver. These improvements are part of a broader plan to boost sales and appeal to a younger audience, following recent losses.
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