On today’s Performance Mindset Show, Amy sits down with Carson Baird, an associate with LQ Commercial Real Estate in Fort Myers, Florida. Carson represents clients in retail, industrial, office, and land transactions across southwest Florida and the Southeast. He built a background in B2B technology sales and consulting, working with startup CEOs on scaling strategies. That foundation gives him a consultative, data-driven edge in CRE. In just a few years, Carson has handled tenant and buyer representation, project leasing, dispositions, and national site selection for brands like Gerber Collision as a CCIM designee. He is known for bringing strategy, creativity, and authenticity to every deal and for an engaging social media presence that has helped him build a national network of clients and colleagues.

In this episode, you’ll hear:

1. Carson Baird’s career path into commercial real estate as an industrial specialist, his role, and his dad’s influence.
2. The benefits Amy has experienced as a part of a large brokerage since closing her small brokerage.
3. The unique qualities of the Southwest Florida market and what’s changed over the past few years.
4. Carson’s focus on LinkedIn versus other types of social media and why he chose that one over others like X.
5. Building a social media strategy to create a personal brand.
6. Balancing family and professional obligations.
7. His favorite personal and professional victories.
8. Who is motivating and inspiring Carson in commercial real estate.

Connect with Amy Calandrino here:

Beyond Commercial - https://beyondcommercial.com/amy-calandrino-ccim/

Amy Calandrino - https://linktr.ee/amycalandrino

Connect with Carson Baird:

LQ Commercial Real Estate - https://lqcre.com/

LinkedIn - https://www.linkedin.com/in/carsoncre/

X - https://x.com/Carson_CRE