Marketing for the Holidays
Description
In this episode of the Medical Aesthetics Marketing Show, Pam, known as the Aesthetics Junkie, dives into essential content and social media strategies to prepare your medical aesthetics practice for the holiday season. She emphasizes the importance of timely planning and the correct order of treatments like lasers, Botox, and fillers to ensure clients get the best results.
Pam outlines a detailed timeline from five weeks to the week of Christmas, recommending specific treatments and content ideas for social media and emails to effectively promote holiday specials. Additionally, she highlights the importance of educational and behind-the-scenes posts, as well as leveraging email campaigns to ensure clients are well-informed and booking ahead of time.
00:00 Introduction to the Medical Aesthetics Marketing Show
00:49 Preparing for the Holiday Season
01:54 Key Content Blocks for Holiday Marketing
02:41 Detailed Treatment Timelines
08:44 Content Strategy and Planning
12:52 Email Campaign Outline
16:22 Final Tips and Action Plan
Free Social Calendar https://theaestheticsjunkie.com/holiday
Follow us on Instagram: Instagram.com/theaestheticjunkie
All Podcasts & Resources: https://www.theaestheticsjunkie.com/medical-spa-marketing-show-podcast/