Mastering the art of the cold call
Description
We share a practical framework for cold calling that puts respect and outcomes first. Confidence, research and a clear next step replace pressure pitches and awkward scripts.
• defining cold calling as value, not interruption
• building confidence without arrogance
• reframing success as a next step, not a sale
• researching avatars and pain points
• crafting short openers that earn time
• leading with outcomes and proof points
• handling not interested, existing vendor and send an email
• tracking calls, conversions and improving your approach
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Welcome to the podcast!
If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!
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Graham Elliott
You can contact me at graham@salescraft.training
My website is www.salescraft.training
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