DiscoverThe Floral CEOMini The 5 Biggest Breakdowns in Client Communication (and How to Fix Them) ✅
Mini The 5 Biggest Breakdowns in Client Communication (and How to Fix Them) ✅

Mini The 5 Biggest Breakdowns in Client Communication (and How to Fix Them) ✅

Update: 2025-10-20
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Your business runs on flowers — but it thrives on communication.

In this episode of The Floral CEO Podcast, I’m diving into the five most common breakdowns florists make when communicating with clients — the simple but critical mistakes that can derail bookings, cause confusion, or leave clients guessing.

If you’ve ever felt ghosted, overwhelmed, or unsure how to guide a client through your process, this one’s for you. I’m walking you through how to identify red flags, set boundaries, and make your communication work for you (not drain your energy).

🌸 You’ll learn:

  • What an equal energy exchange looks like — and how to spot time-wasters early
  • Why you shouldn’t meet too soon (and how Zoom saves hours)
  • How to set pricing expectations upfront to avoid ghosting
  • The importance of clear timelines and next steps
  • How to confidently explain your process without sounding pushy

These five tweaks can completely change your booking rate — and your confidence.

🎧 Listen to The Floral CEO Podcast wherever you get your podcasts.
👉 Join the Floral CEO Mastermind for templates, systems, and support at http://floralceo.com/mastermind

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Mini The 5 Biggest Breakdowns in Client Communication (and How to Fix Them) ✅

Mini The 5 Biggest Breakdowns in Client Communication (and How to Fix Them) ✅

Jeni Becht