DiscoverThe Paid Search Podcast | A Weekly Podcast About Google Ads and Online MarketingMost Advertisers Get Audience Bid Adjustments Wrong (Episode 468)
Most Advertisers Get Audience Bid Adjustments Wrong (Episode 468)

Most Advertisers Get Audience Bid Adjustments Wrong (Episode 468)

Update: 2025-06-23
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Description

This week Chris Schaeffer & Joey Bidner discuss some important factors to consider when using audiences in Google Ads. Also answers questions from listeners and this week it is about how to create a successful B2B search campaign when you can't find the right traffic.


Try Opteo for free for 28 days - https://opteo.com/psp

Chris Schaeffer - http://www.chrisschaeffer.com

Joey Bidner - https://joeybidner.com/ 

Watch this episode on YouTube: https://youtu.be/yj0we6WrfRQ

Submit a Question - https://www.paidsearchpodcast.com

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Most Advertisers Get Audience Bid Adjustments Wrong (Episode 468)

Most Advertisers Get Audience Bid Adjustments Wrong (Episode 468)

Chris Schaeffer, Certified Google Ads Specialist