Alright, welcome to the very first episode of online music lesson business academy and a little bit different than the old podcast. Well, for two reasons, I've gotta have a co -host on every episode this time, Mr. Brian Karajanian but also instead of you know, talking about analog music lessons like we used to in that business, this is focused 100 % on the online or virtual

music teaching business. So Brian, welcome to welcome to the world of being a podcaster. So in this podcast, yeah, just basically the whole goal is we're going to teach you how to master the art of teaching music lessons online and how to build a profitable profitable. We're going to teach you the art of mastering.

Bryan (01:27 .768)
Yeah, I love it.

Danny (01:50 .182)
teaching music lessons online, but also we're going to teach you how to build a profitable online music teaching business. And we do have a specific subject today. We're going to talk about making that transition from offline to online lessons and some of the challenges and some of the things that you might have to change in your business. But, you know, before we get into that, we thought we would just touch base on, you know, some of the things that we'll be covering

the upcoming episodes and there's a lot of stuff. There's just so many elements to you know that that we can talk about when it comes to teaching music lesson businesses. The music lesson online music lesson teaching business from the marketing stuff and you know those kind of things which the basic principles of marketing of course still apply but it is a much different you know customer. It's a much

different sales process that you might be involved in teaching music lesson online but also just you know there's so many elements to it that that that really can be different.

Bryan (02:59 .81)
Definitely. think also too, retention strategies on something. This is going be a little bit different than in person. I think we'll probably want to cover too, like I got great projects to do because it's not like before where you might have all your students in one marketplace where you could be doing a recital or something like that. So some cool projects that kind of keep the student engaged for different ages and whatnot too. So that kind of stuff too, I think is to be a cool shift going from.

I like when you say analog lessons.

Danny (03:30 .391)
Yeah, yeah, analog. You know what made us think about the subject, the main subject matter for today of making that transition is, you know, you're doing 30, 40 students a week online. You've been doing that for several years now and you know, we're in forums and Facebook groups and software groups and things like that and

You know, we continually see comments from teachers that kind of alert us, you know, to the fact that they're really trying to do lessons exactly like they do it in person. And that was kind of what made us think about that. So I'm going to turn it over to you. Let's let's kick it off and just start, you know, hitting some of these key elements of transitioning from analog offline lessons to online lessons.

Bryan (04:06 .615)
Yeah.

Bryan (04:21 .614)
Yeah, well, I guess we could start with probably the most obvious, you know, where, I mean, if you're, you're happy to be watching this podcast, you might be able to look behind me and see my backdrop. So I feel like one of the number one starting points to going to online lessons is kind of what your vibe and zone looks like in the background. And it's really easy for, I think, new teachers or ones that have done

almost as a band aid to do maybe make -ups or travel dates or whatnot, that they just kind of throw up the camera. They have their bed in the background or their laundry stacked up on there. And I mean, that's the case, though. It's a lot of times where they think it's not, you hey, it's not a big deal. Put it up and go. But I think, you know, the first starting point and the first impression with going online is that when that screen pops on, it's like, I'm in that world now. You know, I'm in that little cool zone.

Danny (04:56 .947)
Hahaha!

Bryan (05:15 .624)<