Operators Weigh In: Should We Be Using AI in Ecommerce?

Update: 2025-07-17

Description

On this episode of Brain Driven Brands, special guests Grace Clarke (Head of Community at Shopify) and Emmett Naughton (Full Stack Developer at KnoCommerce) join Sarah in a deep conversation that every ecommerce operator should be having right now. With the advent of AI, and it’s speedy injection into every workflow across industries, we’ve seen the productivity power and growth potential behind AI, but there’s one thing we should all be asking ourselves…

Should we be using AI…at all?

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