What a treat! In this episode, we’re joined by special guest Daniel K. Cheung, an SEO educator and advisor known for his unique ability to make the complex seem simple — especially structured data. Tune in as we dive into the growingly important topic of schema with an added emphasis on scale.

04:45 - What does the initial discovery and audit phase look like for schema implementation?
07:45 - What types of creative approaches or software solutions come into play when implementing schema at scale?
25:05 - Are there any common shortfalls within schema implementation to steer clear of because of potential issues downstream?
37:28 - What are nuances worth noting that are specific to schema implementation for SaaS products?
40:39 - What's been the biggest challenge or obstacle you've faced in structured data implementation?

Still have structured data questions after watching? Send them our way - along with any other SEO questions - at https://thegray.company/ask-seo-questions.

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And don’t miss out on the steady stream of insights you’ll get from any one of our hosts:
Tory Gray (https://twitter.com/torylynne )
Sam Torres (https://twitter.com/samtorresatl )
Begum Kaya (https://twitter.com/begumkayaseo )

#SEO #SEOAMA #OSEOO #InternationalSEO #DigitalMarketing #SEOAudit #TechnicalSEO #StructuredData #googlesearch

If you're looking for resources referenced in the episode, check out: https://thegray.company/blog/oseoo-e18-opinions-about-scaling-schema