DiscoverThe Storm Skiing Journal and PodcastPodcast #174: Blue Knob, Pennsylvania Owners & Management
Podcast #174: Blue Knob, Pennsylvania Owners & Management

Podcast #174: Blue Knob, Pennsylvania Owners & Management

Update: 2024-06-11
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This podcast hit paid subscribers’ inboxes on June 4. It dropped for free subscribers on June 11. To receive future pods as soon as they’re live, and to support independent ski journalism, please consider an upgrade to a paid subscription. You can also subscribe to the free tier below:

Who

* Scott Bender, operations and business advisor to Blue Knob ownership

* Donna Himes, Blue Knob Marketing Manager

* Sam Wiley, part owner of Blue Knob

* Gary Dietke, Blue Knob Mountain Manager

Recorded on

May 13, 2024

About Blue Knob

Click here for a mountain stats overview

Owned by: Majority owned by the Wiley family

Located in: Claysburg, Pennsylvania

Year founded: 1963

Pass affiliations: Indy Pass and Indy+ Pass – 2 days, no blackouts (access not yet set for 2024-25 ski season)

Closest neighboring ski areas: Laurel (1:02 ), Tussey (1:13 ), Hidden Valley (1:14 ), Seven Springs (1:23 )

Base elevation: 2,100 feet

Summit elevation: 3,172 feet

Vertical drop: 1,072 feet

Skiable Acres: 100

Average annual snowfall: 120 inches

Trail count: 33 (5 beginner, 10 intermediate, 4 advanced intermediate, 5 advanced, 9 expert) + 1 terrain park

Lift count: 5 (2 triples, 2 doubles, 1 carpet – view Lift Blog’s inventory of Blue Knob’s lift fleet)

Why I interviewed them

I’ve not always written favorably about Blue Knob. In a state where shock-and-awe snowmaking is a baseline operational requirement, the mountain’s system is underwhelming and bogged down by antiquated equipment. The lower-mountain terrain – Blue Knob’s best – opens sporadically, sometimes remaining mysteriously shuttered after heavy local snows. The website at one time seemed determined to set the world record for the most exclamation points in a single place. They may have succeeded (this has since been cleaned up):

I’ve always tried to couch these critiques in a but-damn-if-only context, because Blue Knob, considered purely as a ski area, is an absolute killer. It needs what any Pennsylvania ski area needs – modern, efficient, variable-weather-capable, overwhelming snowmaking and killer grooming. No one, in this temperamental state of freeze-thaws and frequent winter rains, can hope to survive long term without those things. So what’s the holdup?

My goal with The Storm is to be incisive but fair. Everyone deserves a chance to respond to critiques, and offering them that opportunity is a tenant of good journalism. But because this is a high-volume, high-frequency operation, and because my beat covers hundreds of ski areas, I’m not always able to gather reactions to every post in the moment. I counterbalance that reality with this: every ski area’s story is a long-term, ongoing one. What they mess up today, they may get right tomorrow. And reality, while inarguable, does not always capture intentions. Eventually, I need to gather and share their perspective.

And so it was Blue Knob’s turn to talk. And I challenge you to find a more good-natured and nicer group of folks anywhere. I went off format with this one, hosting four people instead of the usual one (I’ve done multiples a few times before, with Plattekill, West Mountain, Bousquet, Boyne Mountain, and Big Sky). The group chat was Blue Knob’s idea, and frankly I loved it. It’s not easy to run a ski area in 2024 in the State of Pennsylvania, and it’s especially not easy to run this ski area, for reasons I outline below. And while Blue Knob has been slower to get to the future than its competitors, I believe they’re at least walking in that direction.

What we talked about

“This was probably one of our worst seasons”; ownership; this doesn’t feel like PA; former owner Dick Gauthier’s legacy; reminiscing on the “crazy fun” of the bygone community atop the ski hill; Blue Knob’s history as an Air Force station and how the mountain became a ski area; Blue Knob’s interesting lease arrangement with the state; the remarkable evolution of Seven Springs and how those lessons could fuel Blue Knob’s growth; competing against Vail’s trio of nearby mountains; should Vail be allowed to own eight ski areas in one state?; Indy Pass sales limits; Indy Pass as customer-acquisition tool; could Blue Knob ever upgrade its top-to-bottom doubles to a high-speed quad?; how one triple chair multiplied into two; why Blue Knob built a mile-long lift and almost immediately shortened it; how Wolf Creek is “like Blue Knob”; beginner lifts; the best ski terrain in Pennsylvania; why Mine Shaft and Boneyard Glades disappeared from Blue Knob’s trailmap, and whether they could ever return; unmarked glades; Blue Knob’s unique microclimate and how that impacts snowmaking; why the mountain isn’t open top-to-bottom more and why it’s important to change that; PA snowmaking and how Blue Knob can catch up; that wild access road and what could be done to improve it; and the surprising amount of housing on Blue Knob’s slopes.    

Why I thought that now was a good time for this interview

So here’s something that’s absolutely stupid:

That’s southeastern Pennsylvania. Vail Resorts operates all of the ski areas in blue font. Ski areas in red are independent. Tussey, a local bump serving State College and its armies of sad co-eds who need a distraction because their football team can’t beat Michigan, is not really relevant here. Blue Knob is basically surrounded by ski areas that all draw on the same well of out-of-state corporate resources and are stapled to the gumball-machine-priced Epic Pass. If this were a military map, we’d all say, “Yeah they’re fucked.” Blue Knob is Berlin in 1945, with U.S. forces closing in from the west and the Russians driving from the east. There’s no way they’re winning this war.

How did this happen? Which bureaucrat in sub-basement 17 of Justice Department HQ in D.C. looked at Vail’s 2021 deal to acquire Seven Springs, Hidden Valley, and Laurel and said, “Cool”? This was just two years after Vail had picked up Whitetail, Liberty, and Roundtop, along with Jack Frost and Big Boulder in eastern Pennsylvania, in the Peak Resorts acquisition. How does allowing one company to acquire eight of the 22 public ski resorts in one state not violate some antitrust statute? Especially when six of them essentially surround one independent competitor.

I don’t know. When a similar situation materialized in Colorado in 1997, Justice said, “No, Vail Resorts, you can not buy Keystone and Breckenridge and Arapahoe Basin from this dog food company. Sell one.” And so A-Basin went to a real estate conglomerate out of Toronto, which gut-renovated the mountain and then flipped it, earlier this year, to Vail arch-frenemy Alterra. And an independent ski area operator told me that, at some point during this ongoing sales process, the Justice Department reached out to ask them if they were OK with Alterra – which already operates Winter Park, owns Steamboat, and has wrapped Copper, Eldora, and the four Aspen mountains into its Ikon Pass – owning A-Basin (which has been on the Ikon Pass since 2019). Justice made no such phone call, Blue Knob officials tell me on this podcast, when Vail was purchasing the Seven Springs resorts.

This is where Colorad-Bro reminds me that Pennsylvania skiing is nothing compared to Colorado. And yes, Colorado is unquestionably the epicenter of American skiing, home to some of our most iconic resorts and responsible for approximately one in four U.S. skier visits each winter. But where do you suppose all those skiers come from? Not solely from Colorado, ranked 21st by U.S. population with just 5.9 million residents. Pennsylvania, with Philly and Pittsburgh and dozens of mid-sized cities in-between, ranks fifth in the nation by population, with nearly 13 million people. And with cold winters, ski areas near every large city, and some of the best snowmaking systems on the planet, PA is a skier printing press, responsible not just for millions of in-state skier visits annually, but for minting skiers that drive the loaded U-Haul west so they can brag about being Summit County locals five minutes after signing their lease. That one company controls more than one-third of the ski areas – which, combined, certainly account for more than half of the state’s skier visits – strikes me as unfair in a nation that supposedly maintains robust antitrust laws.

But whatever. We’re locked in here. Vail Resorts is not Ticketmaster, and no one is coming to dismantle this siege. Blue Knob is surrounded. And it’s worse than it looks on this map, which does not illuminate that Blue Knob sits in a vast wilderness, far from most population centers, and that all of Vail’s resorts scoop up skiers flowing west-northwest from Philadelphia/Baltimore/D.C. and east from Pittsburgh.  

So ho

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Podcast #174: Blue Knob, Pennsylvania Owners & Management

Podcast #174: Blue Knob, Pennsylvania Owners & Management

Stuart Winchester