Political PR: Navigating a Comms Career in DC with Mike Barco, Senior Director at Proof Strategies USA
Description
What is the truth anymore—and who gets to tell it?
In this episode, Whitney chats with political communicator Mike Barco about what it’s really like to work in the world of politics, where the news never sleeps and the stakes are sky high. From his early days in journalism to navigating the ever-changing winds of public opinion, Mike shares what it takes to communicate clearly in a world full of noise.
They get into:
What it’s like working in political PR behind the scenes
How shifting administrations can derail long-term strategy
The rise of AI and its role in misinformation
The importance of media literacy (and how to sharpen it)
Tips for anyone curious about a career in political comms
It’s honest, eye-opening, and full of insight into a world most people only see from the outside.
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United States
