Promoting Diversity and fueling Video Series with Live Events: Kerel Cooper, Chief Marketing Officer at LiveIntent

Update: 2021-04-29

Description

In this week's episode of Martech Masters, Gabriel's joined by Kerel Cooper, Chief Marketing Officer at LiveIntent and co-founder of the Minority Report podcast. Kerel shared his thoughts on his podcast which focuses on highlighting people of color, women & LGBTQ+ community within business, media and tech, the differences in preparing live virtual events vs a produced video series and the benefits of each, his journey and how he became the CMO at LiveIntent, and lastly, his passions in life and some excellent show recommendations. Sit back and relax as you listen to this week’s episode of Martech Masters!

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In Channel

Metrics for Creatives: How Airtable measures success through their Content Efforts: Margaret Jones, Head of Content at Airtable

2021-05-1341:26

Promoting Diversity and fueling Video Series with Live Events: Kerel Cooper, Chief Marketing Officer at LiveIntent

2021-04-2934:43

The Importance of Storytelling and Keeping Content Truthful: Katie Parkes, Head of Social, Global Marketing at Shopify

2021-04-1451:14

How a Recurring Video or Podcast Series can Fuel other Content Marketing Efforts: John Bonini, Director of Marketing at Databox

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The Process of Creating a Media Network for Brand Affinity Marketing: Patrick Campbell, CEO of ProfitWell

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The Convergence of Passion, your Target Audience, and What You Offer: Steve Pockross, CEO of Verblio

2021-02-1742:36

Building and Protecting your Brand while Reducing Dependency on Google and Facebook: Rand Fishkin, Co-Founder of SparkToro, Author

2021-02-0350:59

Welcome to Season 2 of Martech Masters!

2021-02-0300:56

Data Management and No-Code Integrations: Arpit Choudhury, Product Marketing Manager, Trifacta

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HubSpot Marketing & Sales Insights with Google Sheets Reporting: Daniel Ruby, Head of Marketing of Demand Sage

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Creative Ways to use Text Messages for Marketing and Sales: Adam Horsman, Co-founder of Sakari

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Growing Subscription Based Businesses with Retention and Acquisition: Patrick Campbell, Founder & CEO, ProfitWell

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The Importance of Multi-Language Marketing for Global Business: Wendy Pease, President, Rapport International

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How to use Gifts & Direct Mail for Marketing & Sales Engagement: Ben Jablow, VP of Alliances, Postal.io

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An Insider's look into HubSpot's Growth over the past 10 years: Nick Salvatoriello of Media Junction

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Building an Emotionally Connected Brand with Podcasting: Jay Acunzo, Creator, Author, and Showrunner

2020-09-0948:49

Leading Your Marketing Agency in Times of Crisis: Karl Sakas, Agency Consultant and Executive Coach at Sakas and Company

2020-09-0245:50

Conversational Marketing and Revenue Acceleration: Mark Kilens, VP of Content and Community at Drift

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The Evolution of the Martech Landscape & The Future of No-Code: Scott Brinker of HubSpot

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How to Deliver Successful Conversational Experiences: Shane Murphy-Reuter of Intercom

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00:00

Promoting Diversity and fueling Video Series with Live Events: Kerel Cooper, Chief Marketing Officer at LiveIntent

Kerel Cooper, Minority Report, Nextiny Marketing, Gabriel Marguglio, LiveIntent

#box-pro-ellipsis-176094092564663{-webkit-line-clamp:2;}Promoting Diversity and fueling Video Series with Live Events: Kerel Cooper, Chief Marketing Officer at LiveIntent

Promoting Diversity and fueling Video Series with Live Events: Kerel Cooper, Chief Marketing Officer at LiveIntent

Kerel Cooper, Minority Report, Nextiny Marketing, Gabriel Marguglio, LiveIntent

Promoting Diversity and fueling Video Series with Live Events: Kerel Cooper, Chief Marketing Officer at LiveIntent