Proven Publicity Tactics: How to Land National Media and Sell More Books - BM484
Description
Are you looking for national media attention to fuel your book sales?
Mary O’Donohue, former post producer for The Oprah Winfrey Show and bestselling author, joins me to share how you can land major media spots—even without industry contacts.
In this episode, Mary walks you through the exact steps producers look for when choosing guests. You’ll discover how to pitch with purpose, avoid rookie mistakes, and show up as the expert media teams want on-air.
If you’re ready to turn interviews into visibility, credibility, and sales, this is your blueprint.
What You’ll Learn:
- How local media leads to national exposure
- The pitching mistake most authors make
- What producers actually want in a guest
- Why your book bio won’t work—and what to say instead
- How to showcase your expertise without “selling”
This conversation is packed with insights to help you stand out and make your next interview matter. Don’t miss it.
Here's how to connect with Mary:
Download Mary's free gift for listeners: "Free Customizable Podcast One-Sheet Templates"
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From Idea to Impact: Your Book Proposal & Marketing Map
Turn your book idea into a market-ready plan! In this live working session, you’ll shape your proposal, define your audience, and build a marketing map that drives real results.
Learn how a strong proposal sharpens your message, proves demand, and connects your book to your business goals—whether you self-publish, go hybrid, or land a traditional deal.
Walk away with a clear blueprint, next steps, and confidence to move from idea to impact.
📅 Nov 19 | 1–3 PM ET
🎙️ With Cathy Fyock, Allie Pleiter & Susan Friedmann






















