Psychology Series Ep#2: The 4 Buyer Archetypes: How to Identify and Adapt for Maximum Sales Impact
Description
đŻ What if you could instantly know how your buyer wants to be sold toâjust by how they speak and show up in the home?
In this episode of the Close It Now: Sales Psychology Series, Sam Wakefield breaks down the Four Primary Buyer Archetypes and how to tailor your presentation to each one. This isnât guessworkâitâs emotional intelligence applied in real time.
Learn how to sell smarter, build instant trust, and dramatically improve your close rate by understanding the human across from you.
đ In This Episode:
- The 4 Buyer Types: Logical, Emotional, Skeptical, and Avoidant
- How to spot them within the first 5 minutes of a conversation
- The pacing, tone, and visuals that each type responds to
- What NOT to do when facing a skeptical or avoidant buyer
- Real-world scripts and phrasing tailored to each style
- How to stay emotionally adaptable without losing structure
đ§ Why It Matters:
Your product didnât changeâbut your buyer did. Understanding how they make decisions is your new sales edge. Itâs time to move beyond canned scripts and start closing with clarity, empathy, and precision.
đĄ Want to work with Sam?
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đ Website:Â https://www.closeitnow.net
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