QUICK WINS: How to Work With KOLs Without Breaking the Bank
Update: 2025-10-06
Description
Think KOLs are out of your budget? Think again.
In this Quick Wins episode, I share how to:
- Collaborate with micro-KOLs for affordable reach
- Offer value beyond cash payments (think product, access, content)
- Track results to know what’s working
Perfect for startups and businesses looking to grow with influence, not just ads.
Content:
(00:00 ) Introduction to ABO Quick Wins
(00:14 ) Understanding KOL: Key Opinion Leaders
(00:41 ) Tip 1: Leveraging Micro KOLs
(01:33 ) Tip 2: Offering Value Beyond Cash
(02:14 ) Tip 3: Tracking Results Effectively
(02:57 ) Conclusion and Final Thoughts
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