ROI of Transparent Pricing + Marketing (Financial Advisors and AUM)
Description
68% of consumers feel more engaged with businesses that show honest pricing upfront. Transparent pricing (especially when prices are perceived as high) can boost long-term success because business is all relationships and trust. This applies to every industry but especially financial advisors/RIAs.
Plus: the powerful combination of transparent pricing plus video marketing: this dual strategy spells success.
Chapters:
(00:11 ) Importance of Publishing Pricing
(01:57 ) Pricing Strategies for Financial Advisors
(02:26 ) Pricing Lessons from Car Rental Industry
(03:57 ) You want customers, not buyers
(04:45 ) Competitive pressures in wealth management
(05:12 ) The Emotional Component of Financial Advice
(05:35 ) Exploring Alternative Pricing Models
(05:50 ) The Almanack of Naval Ravikant
(06:30 ) Your hourly rate (Naval): $1000/hour
(08:37 ) 649,900% ROI in 1 month: case study - AI pricing
(10:20 ) Psychology of pricing high end services
(11:27 ) Why I hired a financial advisor
(12:55 ) 2025 content marketing tips for advisors
(14:12 ) Social media / video is one-to-many broadcast
Related episodes:
Four Types of Leverage In Your Business
My podcast tools:
- Record: emilybinder.com/riverside
- AI editor: emilybinder.com/descript
- Shop my gear: beetlemoment.com/gear
Hire me:
Speaking: emilybinder.com/speaking
Coaching: emilybinder.com/call
Connect:
This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates
Hosted on Acast. See acast.com/privacy for more information.
United States
