DiscoverVoice Marketing with Emily BinderThe Six Aspects of Personal Brand, Why You Need One, + LinkedIn Headshot Tips
The Six Aspects of Personal Brand, Why You Need One, + LinkedIn Headshot Tips

The Six Aspects of Personal Brand, Why You Need One, + LinkedIn Headshot Tips

Update: 2025-07-01
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Description

Keyword: Opportunities. I discuss the importance of personal branding, starting with its six components. I emphasize why having a personal brand is crucial even for those in stable jobs or non-entrepreneurial roles. Build trust, create opportunities, and stay top-of-mind. Nuances of maintaining personal brand visuals e.g. headshots.


Chapters

Part 1

(0:20 ) 1- Identity and values

(0:32 ) 2 - Expertise and skills

(0:45 ) 3- Reputation and trust. Related: You Need All Three: Ethos, Pathos, and Logos in Marketing

(1:13 ) 4- Communication style

(1:22 ) 5- Network and influence

(1:30 ) 6- Visual presentation

(1:41 ) Why everyone needs to invest in personal brand

(4:40 ) Personal brand allows access to more opportunities

(4:46 ) Let people leave

(5:10 ) Bet on the jockey not the horse

(5:54 ) Story: Gaby Migoya's golfwear startup, Foreplay Golf

(7:26 ) Human Design strategy: wait for the invitation (Projector)

(8:05 ) When it's time to update your LinkedIn profile pic

Part 2: Your headshot, LinkedIn, + website is a must

(8:40 ) Announce a new headshot?

(9:36 ) Napoleon theatre quote - Robert Greene

(12:00 ) Your likeness or testimonial is not free

(12:39 ) Recap + takeaways

(13:09 ) Bonus tip: your website

(13:38 ) TLD or dot com: replyall.limo (Reply All Podcast)

(14:00 ) Personal brand SEO tip for photos - Google Image

Related links:

Ethos, Pathos, and Logos in Marketing

Let people leave (unsubscribe is good)

My tools:

Hire me:

Speaking

Advisory Calls


Connect:

This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Insta | TikTok | YouTube | Email


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The Six Aspects of Personal Brand, Why You Need One, + LinkedIn Headshot Tips

The Six Aspects of Personal Brand, Why You Need One, + LinkedIn Headshot Tips