Risky Business: Navigating Challenges in Startup Marketing with Danielle Lewan
Update: 2023-03-21
Description
In this episode of the Marketing Moguls podcast, host Michael interviews Danielle Lewan, a marketing expert known for her ability to capture a high-quality audience. Danielle emphasizes the importance of starting with a clear purpose and developing a strategy that resonates with your target audience. She also shares her experiences working with Casana and overcoming challenges with leadership. With moments of humor and insight, this episode is a must-listen for anyone interested in the marketing industry.
In This Episode, You'll Learn:
- 00:00:00 - Top marketer insights: success, struggles, and questions
- 00:02:30 - Healthcare to smart toilet seats: niche medical startups
- 00:04:52 - Marketing challenges at Consumer Electronics Show for startups
- 00:09:47 - Simon's Senate and power of Golden Circle in marketing
- 00:12:24 - Unique marketing mindset development and leadership alignment
- 00:15:49 - Impressive video production stages with toilets and lazy susans
Links and Resources:
- Casana
- Danielle Lewan on LinkedIn
- Tiereleven.com
- Get your queries answered here: hi@tiereleven.com
Thanks so much for joining us this week. Want to subscribe to Marketing Moguls? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!
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