Ryan Ehler x Jason Frazier: Mortgage Marketing COMPLIANCE
Description
Special Guest: Jason Frazier
Compliance mistakes can lead to huge fines!
*Consult with a compliance professional*
Be careful with disclaimers: disclose appropriately
Understand trigger terms
Don't take chances thinking it's not a big deal or you won't get caught - people are petty
Best case scenario - delete all of your content. Worst case - fines.
Compliance card at the end of a video covers you unless you also have trigger terms that need additional disclosures.
NMLS even on reels and tiktok
*scenarios*
Less info = more people reaching out and less compliance issues.
Free Facebook group: Expert Mortgage Marketing Compliance
No-no words: best, lowest, preferred lender (for realtors)
You are responsible for your compliance even if you have help with your videos or social media, so review what you are putting out there.