Kristian Mørk Puggaard, CEO at Tembi, talks about the rise of prescriptive intelligence, its real life application, and his predictions for the future. 

The Guest – Kristian Mørk Puggaard, CEO at Tembi:

Kristian Mørk Puggaard is the CEO at Tembi, a Copenhagen-based market intelligence platform that combines data and expertise from multiple industries to create tailored analytics and intelligence for any business. 

Unlocking the Future: The Power and Potential of Prescriptive Intelligence

In the ever-evolving landscape of technology, prescriptive AI is emerging as a game-changer for businesses across various industries. Unlike traditional analytics, which focus on what has happened (descriptive) or what could happen (predictive), prescriptive intelligence goes a step further by providing actionable recommendations on what to do next. This advanced form of data analysis leverages the power of machine learning, artificial intelligence, and vast amounts of data to deliver insights that drive strategic decision-making and operational efficiency.

From optimising supply chains and enhancing customer experiences to transforming marketing strategies and revolutionising healthcare, the applications of prescriptive intelligence are both diverse and impactful. 

Some highlights in this episode include:

• Prescriptive intelligence: the future of decision-making
• Harnessing external data for comprehensive market insights
• Examples of market intelligence revolutionising businesses
• Cutting sales noise: mastering lead qualification with data

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