What does it take to become one of the most successful businesses out there integrated with passion and intention?

In this episode of the Clean Your Toilet Podcast, Sant Qiu, founder of Maneuver Marketing, a 9 figure business, sits down with Kat to unpack a journey that didn’t begin with confidence, clarity, or even a dream — but with survival. Growing up a sickly child in a small Indonesian town with limited access to healthcare, Sant learned early what it meant to be independent and to take care of himself. Those early lessons in resourcefulness became the backbone of everything he would eventually build.

Before running multiple e-commerce brands in the health supplement space, Sant spent years in the trenches of SME coaching, marketing, self-development, and personal reinvention. His passions were never linear — and that’s precisely what shaped him. Fitness, marketing, psychology, business building… he layered each one over the years, combining them into a unique ecosystem of strategy, resilience, and real-world pragmatism.

But the heart of this episode isn’t about hustle. It’s about clarity.

Sant shares how passion alone is never enough — not if you want it to sustain you.

You need proficiency. You need market reality. You need emotional resilience.

His “3P” framework — Purpose, Proficiency, Profit — becomes a compass for anyone trying to build a life that doesn’t collapse under pressure.

And in this conversation, Sant reveals the uncomfortable tension many of us carry:

Do you start with what you love? Or do you start with what pays the bills?

For Sant, the answer lies in integration. You don’t abandon your past, your skills, or your wounds. You learn from them. You use them. You combine them. And when you’re finally honest about what the market values — that’s when passion becomes sustainable.

If you’ve ever found yourself:

— Feeling torn between security and self-expression

— Unsure whether your passion is “enough”

— Wanting to pivot but terrified of losing stability

— Or wondering how to build something that lasts…

This episode is your reminder that passion isn’t magic — it’s mastery.

And money isn’t the enemy — it’s information.

The inner work is the strategic work.

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