S1-E4: Which method to use while conducting User Experience Research? When? and Why?
Description
This episode is dedicated to identifying which research method to use, when and why.
User experience research is essential to the product development cycle.
We use quantitative and qualitative research methods, which come from several disciplines.
We evaluate the user journeys, the design, and the way how the users interact with the product.
As mentioned in a previous episode, user experience research is far more than usability.
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