S1 Ep5: E5: Painting the picture with data, with Shane Chapman
Update: 2023-04-19
Description
Meet Shane Chapman, Head of Data Strategy at West Coast Eagles Football Club.
After beginning his career in marketing, Shane didn’t intend to work in the data field, but now he can’t imagine working anywhere else. With a career spanning over 17 years at the Eagles, Shane understands the value of data more than most, allowing him to translate and visualize it to senior executives within the club.
In this chat we cover:
After beginning his career in marketing, Shane didn’t intend to work in the data field, but now he can’t imagine working anywhere else. With a career spanning over 17 years at the Eagles, Shane understands the value of data more than most, allowing him to translate and visualize it to senior executives within the club.
In this chat we cover:
- The impact of data in sports
- How to continually make strategic decisions during a home and away season
- Why data led decisions are pivotal for success
- How to translate and visualize data so it can be shared in a meaningful way
Connect with Shane:
LinkedIn: https://www.linkedin.com/in/shane-chapman-9a2a8829/
Eagles website: https://www.westcoasteagles.com.au/
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