We’re baaaaack—with a mic in one hand and a million ideas in the other. Season 3 kicks off with some big energy and even bigger updates: a rebrand, a renewed mission, and a whole lot of honesty about what it actually looks like to run a wellness biz while juggling babies, burnout, and affiliate links.

In this no-filter episode, we’re giving you a behind-the-scenes peek at why we’re shifting gears in our brand, what’s actually been working for us (and what hasn’t), and how we’re trying to serve you better in every phase of womanhood, without selling our souls or our sanity.

Because here’s the thing: we’ve evolved. We're not the same women who started this. And maybe you aren’t either. This episode is half vent sesh, half vision board. If you’ve ever wondered what’s really going on behind your favorite wellness accounts—or you’re navigating your own pivot—this one’s for you.

***We just bought Julie a new mic so her audio will be fixed for future episodes!!

TOPICS COVERED

➡Why we’re ditching the old brand and how Brighten Made is helping us glow up with our rebrand starting this Fall!!

➡How we really feel about affiliate links, free content, and getting paid

➡The not-so-glam side of being a “hormone influencer”

➡What’s coming next (hint: flagship phase guides, live affordable coaching workshops, and more Substacks we actually love writing)

➡The actual reason we keep doing this (even when Instagram gives us the silent treatment)

EPISODE RESOURCES

➡ FREE weekly emails with phase tips, hormone hacks, and all the juicy stuff we text each other https://balancedbeyarssisters.substack.com/

➡ The 30-Day Raw Carrot Salad Challenge (catch it on Instagram) https://www.instagram.com/balancedbeyars

➡ Our Phase Guides™ (coming soon)—for every era of womanhood: cycle syncing, TTC, postpartum, perimenopause & beyond. Rolling out end of 2025/early 2026!

➡ Our new brand design team https://www.instagram.com/brightenmade

➡ FREE 60-min masterclass for PMS https://event.webinarjam.com/register/2/8m6kmfy

ABOUT US

We’re Carly, Alaina and Julie Beyar, three silly sisters helping you thrive through every phase of womanhood—cycle health, fertility, pregnancy, and motherhood—with real talk, hormone education, zero shame...and with a healthy dose of humor. From fertility to postpartum, and everything in between, join us every Wednesday for candid conversations, empowering insights, and the occasional dose of laughter.

SUBSCRIBE NOW for a journey through the phases, where we keep it real, relatable, and always entertaining...and don't forget to RATE US & REVIEW ⭐ We appreciate YOU!

LET'S CONNECT

➡ Shop page https://shopmy.us/balancedbeyars

➡ Instagram https://www.instagram.com/balancedbeyars/

➡ Join our weekly newsletter https://balancedbeyarssisters.substack.com/

➡ Website https://www.balancedbeyars.com/