In a year where many consultancies struggled, US martech boutique "Stitch" crushed it. Their secret? Intentionally designing a strategy around a single tech vendor, and then building from there. Stitch CEO Michael Burton is back to share why doubling down on a partnership like this worked, how the tech consulting landscape is shifting, and why 2025 looks even better. Listen in to learn why sometimes "putting all your eggs in one basket" might be smarter than you think.

Episode guest: Michael Burton, Founder and CEO, Stitch.

Voices, production, etc. by Ash and Flo.

Creative and design advice by @calmar.creativ

Into, outro voiceover by @iamthedakota

Music also by @iamthedakota

Pls. find the shownotes for this episode at unbillable-hrs.com